GET A FREE WATER BOTTLE + FREE SHIPPING ON ORDERS $50+ (CODE: BFTUMBLER) GET A FREE WATER BOTTLE + FREE SHIPPING ON ORDERS $50+ (CODE: BFTUMBLER)

    40% OFF SITEWIDE!

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    50% OFF ALL BUNDLES

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    A NEW ERA OF ANTI-AGING

    Introducing bakuchiol, a safer alternative to retinol!

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    FIND US IN STORES

    Now Available At Fred Meyer, King Soopers, and Walmart Canada

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    BECOME AN AMBASSADOR

    We're looking for creators making a positive impact to represent our brand!

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    19 INGEDIENTS OR LESS

    19 INGEDIENTS OR LESS

    Less ingredients, just the necessary ones!
    We use 19 or less ingredients to minimize skin irritation and provide maximal results for healthy and nourished skin. All of our ingredients are EWG green grade which assure that they are safe for your skin health.

    FRAGRANCE FREE

    FRAGRANCE FREE

    We've ensured that our products are never with fragrance to avoid any risk of irritation and inflammation.

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      WHY ARE WE SO FRANK?

      WHY ARE WE SO FRANK?

      Truth be told, we don't like complicated things and we know you don't either. That's why we're straight to the point 👍🏽